According to sources the U.S. gardening industry revenue is estimated at $133 billion in 2024, while the commercial film industry had a revenue of $81 billion in 2023. That means gardening is now a bigger industry than Hollywood by more than $50 billion!
| Year | Film Industry Revenue (in billion USD) | Gardening Industry Revenue (in billion USD) |
|---|---|---|
| 2019 | 42.2 | 91.8 |
| 2020 | 25.9 | 98.6 |
| 2021 | 81 | 113 |
| 2022 | 42.5 | 133 |
| 2023 | 43.9 | 136.5 |
Gardening Statistics at a Glance
- According to Statista, the revenue generated in the Lawn & Garden market in the U.S. in 2024 amounts to $133 billion, and it is projected to grow by 2.59% annually from 2024 to 2028.
- Today’s Homeowner statistics show that American adults spend $48 billion on lawn and gardening equipment each year, and the average U.S. garden produces $600 worth of food.
- PR Newswire reports that the U.S. garden hand tool market is expected to grow at 2.5% yearly, from $3.13 billion in 2020 to $3.63 billion by 2026.
- The online sales of garden goods in the U.S. increased by 79% in 2020, reaching $9.9 billion. Online retailers such as Amazon, Home Depot, and Lowe’s benefited from the surge in demand for garden products during the pandemic.
As you can see, the gardening industry is much more than just planting flowers and vegetables. It also includes landscaping services, lawn care products, gardening equipment, and online sales of gardening goods. The gardening industry is booming, especially after the COVID-19 pandemic, which created 18.3 million new gardeners, most of whom are millennials.
References:
- Lawn & Garden – United States
- Landscaping services in the U.S. – statistics & facts
- Gardening Statistics in 2024 (incl. Covid & Millennials)
- 25+ STRIKING U.S. FILM INDUSTRY STATISTICS [2023]
- Film industry in the United States and Canada – statistics & facts
- Estimated revenue of the motion picture and video production and distribution industry in the United States in 2021
